How to Build a Successful Partnership
To foster a strong, successful author-agent relationship, you need to treat it as a true partnership, where both parties are aligned in their goals and communication. Below are key strategies for building and maintaining that partnership, focused on the principles of trust, collaboration, and respect.
1. Build Mutual Respect from the Start
The best partnerships are built on mutual respect. From the very beginning, both you and your agent need to value each other’s expertise and contributions to the process.
- Respect your agent’s expertise: Agents bring a wealth of industry knowledge. Respect their advice on positioning your work, negotiating terms, and spotting opportunities. Their success hinges on your success.
- Trust their time management: Agents juggle multiple clients. Be mindful of their time and avoid making last-minute demands or shifting timelines abruptly.
- Acknowledge their effort: Whether through a simple thank-you or public recognition, celebrate your agent’s contributions. A positive working relationship is one based on appreciation and shared success.
2. Nurture Open, Two-Way Communication
Effective communication isn’t just about sending updates; it’s about creating a dialogue. This means discussing not only your needs but also being open to hearing their perspective.
- Be clear and direct: When you have concerns or ideas, express them clearly. Avoid ambiguity, which can lead to confusion or unmet expectations.
- Be a good listener: Your agent will offer valuable insights on both the business and creative side. Take the time to absorb their feedback.
- Address concerns promptly: If something feels off in your partnership—whether it’s an issue with the deal or misalignment on goals—discuss it sooner rather than later. Addressing problems early helps prevent misunderstandings from snowballing.
3. Support Your Agent’s Efforts
An agent’s job is to secure deals and provide career guidance. However, the more you actively contribute to that effort, the stronger the partnership will be.
- Market your work: While your agent works behind the scenes with publishers and editors, you can be on the front lines promoting your book through social media, author events, and other platforms.
- Offer timely responses: Whether it’s answering emails or providing needed materials, being responsive shows that you are committed to the partnership.
- Follow through on commitments: If you agree to a deadline or a task, honor it. Your agent relies on you to keep the momentum going.
4. Learn to Navigate Disagreements Productively
Even in the best partnerships, there will be disagreements. The key is working through differences in a way that strengthens the relationship, not weakens it.
- Have a clear process for resolving conflicts: Establish early on how you’ll handle disagreements—whether it’s about a book’s direction, feedback on your writing, or any other issue. Having an agreed-upon process ensures that disputes are resolved calmly.
- Maintain professionalism: Stay respectful and professional in all communications, even if emotions run high. Focus on finding solutions rather than assigning blame.
- Be open to compromise: Both you and your agent will need to adjust your expectations at times. Flexibility on both sides fosters a sense of partnership.
5. Align on Career Growth and Long-Term Strategy
While immediate book deals and opportunities are important, strategizing for long-term career growth is essential for sustaining success in the publishing world.
- Share long-term career goals: Discuss your career vision not just for your current book but also for the next 3-5 years. This helps your agent understand how to position you for lasting success.
- Plan for diversification: As your career evolves, you may wish to branch out into other media (film, TV, etc.), explore new genres, or tackle more ambitious projects. Ensure that your agent is on board with your broader vision.
- Revisit goals periodically: As your career progresses, periodically revisit your goals with your agent to ensure that your strategies remain aligned with your growing ambitions.
6. Keep the Momentum Going Between Projects
Building a successful career isn’t just about landing one big deal; it’s about maintaining momentum over time. Keeping your agent engaged between books can help sustain a strong partnership.
- Develop future ideas: Even when you’re finishing a current project, continue brainstorming and discussing new ideas with your agent. This shows your long-term commitment to your writing career.
- Maintain regular communication: Stay in touch even between big milestones. Update your agent on progress or changes in your writing life so they’re always in the loop.
- Stay open to new opportunities: Your agent may present unexpected opportunities, such as collaborations, anthologies, or other forms of exposure. Be open to diversifying your creative output when it aligns with your goals.
7. Celebrate Wins Together
Acknowledge and celebrate both small and large successes in your career. Recognizing your agent’s role in your success strengthens the partnership and helps maintain a positive working relationship.
- Celebrate deal signings and big wins: When your book gets a deal, or you hit a sales milestone, celebrate with your agent. It’s a team effort.
- Thank them for their efforts: A small note of appreciation can go a long way in maintaining a happy and healthy professional relationship.
- Share your career milestones: Your success isn’t just yours—it’s a shared victory. By celebrating together, you strengthen your bond and motivate each other to keep pushing forward.
Trust, Communication, and Collaboration
So, what does a good author-agent relationship look like? At its core, it’s built on trust, communication, and a shared vision for the author’s career. A successful partnership relies on transparency, mutual respect for each other’s expertise, and a collaborative spirit.
When both the author and agent understand each other’s goals, communicate openly, and respect each other’s feedback, the partnership will flourish. This allows the author to focus on their craft while the agent handles the business side, creating a balance that leads to long-term success and satisfaction for both parties.
By focusing on open communication, trusting the process, and working together toward a common goal, authors and agents can build a relationship that supports and nurtures their growth in the literary world.